Liberty Insider

The Branding Iron

Three Angels Broadcasting Network

Program transcript

Participants: Lincoln Steed (Host), Todd McFarland

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Series Code: LI

Program Code: LI000208A


00:19 Welcome to "The Liberty Insider."
00:21 This is the program that brings you up-to-date
00:23 news, views, and discussion on religious liberty events
00:27 in the United States and around the world.
00:29 My name is Lincoln Steed
00:31 and I'm editor of Liberty Magazine.
00:34 And I have a very special guest on the program,
00:36 Todd McFarland, lawyer and Associate General Counsel
00:40 for the General Conference of Seventh-day Adventist.
00:43 Good to be here.
00:44 And we work very closely together,
00:46 so closely that we could sort of prod each other in ways
00:49 that I can't do with most guests
00:51 and probably get a reaction that I'll know about.
00:54 But I want to prod you a bit on this program
00:56 to discuss something that I know
00:59 some of our Adventist viewers already have views on
01:01 and I think it needs to be clarified.
01:04 Some years ago and you can give the date
01:07 and whole context, the Seventh-day Adventist Church
01:09 took out a trademark,
01:15 well, they took out a trademark on the name of the Seventh-day--
01:16 Registered is the word.
01:18 Registered the trademark Seventh-day Adventist
01:20 and there have been some developments in recent years
01:22 that get people all riled up thinking that the church
01:25 is doing something inappropriate,
01:26 illegal which is not we can discuss that.
01:28 But what's going on here?
01:30 Why, how, and for what purpose?
01:34 Well, the purpose is the Adventist Church
01:36 wants to keep the name Seventh-day Adventist
01:38 and Adventist to be unique.
01:39 The Adventist Church believes itself
01:41 they've a unique message
01:42 and if people see the name Adventists
01:44 or the Seventh-day Adventists
01:46 we want them to associate that with one church.
01:48 The reality is the term Baptists and Methodists
01:51 and Catholic or what in law, you know, there's generic
01:53 which means you could go out tomorrow
01:55 and start a Baptist church.
01:58 And actually you wouldn't have to do anything.
02:01 You could call your church, the first Baptist church
02:03 and you could teach out of the Quran on it.
02:06 And there would be nothing to stop anyone.
02:08 So in other words when you see the name Baptist,
02:10 it tells you really absolutely nothing.
02:13 It's usually only part of another line
02:15 like the Southern Baptist or whatever.
02:17 Now Southern Baptist is trademarked
02:18 and that does tell you something.
02:20 That's specific.
02:21 But if you just see the name Baptist
02:22 that's tells you really absolutely nothing
02:24 about what that church teaches.
02:26 So it's the full name Seventh-day Adventists.
02:28 And Adventist too. Oh, we've taken that.
02:30 And we've been able to do used to keep those terms,
02:33 so they're referred to the organized
02:35 work of the Adventist church.
02:36 So when you see someone
02:38 who says they're Seventh-day Adventist
02:39 or you see a church say it's a Seventh-day Adventist
02:41 or Adventists you know,
02:43 that you are going to be in a church,
02:45 in a Christian community,
02:46 that holds a certain set of beliefs,
02:48 values, and doctrines.
02:50 And that is the reason for it.
02:51 It's not to deny other people to right worship.
02:53 People have the rights to start their own churches,
02:55 to go their own way to disagree with the Adventist Church,
02:58 to break off from it, that's other thing.
03:00 But what you can't do is steal our name.
03:03 Yeah, if we had any problem with groups or break offs
03:07 or imitators that had a name
03:10 that would be a legal problem that preexisted.
03:13 Yeah, there are certain groups and so forth
03:15 who views the name Adventist or Seventh-day Adventist
03:17 before it was registered and so forth.
03:19 So this has no relevance to that?
03:20 Yeah, there are certain groups that,
03:22 you know, can continue to do use that and we,
03:25 you know, in our pre-- but again,
03:28 for the most part, the Adventist church
03:30 and Seventh-day Adventist those terms are unique to us.
03:33 And it really just a matter of common sense
03:35 which is to say people should be able to come up with a name
03:38 that's unique and it's theirs and is distinct,
03:41 so other people aren't confused.
03:42 And when someone, you know,
03:44 a good name is worth more than gold,
03:45 you know, when someone comes and tries to use
03:47 another person's name it's theft.
03:49 Well, you know, you're quoting a reference
03:51 to what Shakespeare said.
03:53 You know, "A rose by any other name would smell as sweet."
03:55 Right. "Romeo and Juliet."
03:58 Yes. What speech? When did he say that?
04:01 It was the balcony speech.
04:04 Yeah, it was balcony speech.
04:05 I had literature. Yeah.
04:07 Very good, I'm impressed.
04:11 I probably don't come up to snuff on little for you.
04:14 I studied English and history.
04:18 Yes, so, but where we're getting into trouble
04:20 as how we, or not into trouble,
04:22 but, you know, the PR problem
04:25 is when we exercise this legal right and make an objection.
04:29 Right. So they've been certain organizations
04:31 and certain groups that have tried to trade or name
04:34 who aren't connected the Adventist Church
04:35 actually view the Adventist Churches
04:37 an apostasy in needs if it's in theological heir.
04:40 Yeah, I don't understand this myself
04:42 because I have a question
04:44 in a fairly large public meeting on this
04:46 and you know rather get into the legal side which I don't--
04:49 I'm presumptions enough to.
04:50 I said the real question is, why would somebody
04:53 who defers clearly doesn't hold what Adventists hold.
04:56 Why would they want to sort of appropriate name.
05:00 And no one has good answer to that.
05:03 But the assumption is they're playing spoil
05:06 they want to have some advantage for a group
05:08 that they don't really agree with.
05:10 Well, some of these groups will say
05:11 is they're the true Seventh-day Adventist Church,
05:13 that they are-- you know, reform,
05:14 not the reform but they are the true church
05:16 and the mainline churches has apostatized.
05:19 The problem with this is it's misleading to other people.
05:23 It tells them and falsely associates
05:25 themselves with someone else.
05:27 And they're clearly trying to trade on this
05:29 and you know what the Adventist Church has done,
05:31 we ask people nicely.
05:32 I mean there is a whole process we go through.
05:34 But ultimately for organizations and individuals
05:36 who refuge to respect their name
05:39 and refuse to respect our rights we have brought
05:42 in a very limited number of cases litigation.
05:46 And we've won that litigation every time
05:47 we have brought it recently.
05:51 And the penalty is a matter of the judge, it's not us.
05:53 Well, there is-- no, no, the penalty
05:55 the only penalty we ask for there is no penalty we ask for.
05:57 Well, obviously this is a case obviously.
06:00 Right. The only thing we ask for is--
06:01 The consequence.
06:03 The court forced them and keep them from using it.
06:06 And if they refused to do that--
06:08 it becomes a matter not just the Adventist Church
06:09 but refusing the respect the authority of a church.
06:11 That's what I'm saying.
06:12 That's between them in the court
06:14 that we're not, out of it.
06:15 Right and it's contempt that's what it is.
06:17 And you know and you have an obligation
06:18 the respect the laws of the land.
06:20 And, you know, some of these organizations they said,
06:22 well, you know, "I want to use this name."
06:24 Well, that's fine.
06:25 But you don't have a religious liberty interest
06:27 in stealing something that's another person.
06:29 I mean think of it in this context.
06:31 You know, the Adventist Church has churches
06:33 and real property, you know,
06:34 what we call all around the country.
06:36 If someone came in and moved into the church
06:39 and says, "You know what?
06:40 We're going to use this church, it's ours now."
06:42 And just basically squandered and stole it.
06:44 No one would have a problem with the local church team them
06:47 and call the police and forcibly remove those people from it.
06:50 No one will question that for a second.
06:51 No-- Let finish here.
06:54 But what will happen--
06:56 But what I'm saying is when they want to steal our name,
06:58 which is more valuable than any single church,
07:01 all of a sudden using the court's system
07:03 becomes a problem.
07:04 Yeah. Well, I was going to interject.
07:06 We would hope in such a theoretical as well as
07:09 what we're talking about
07:11 that the initial contact of the church
07:13 would be to appeal through Christian charity to someone's--
07:17 You always, you ask them first. Better nature.
07:20 And that's what we need to get across.
07:22 I don't think even given that we have people like you
07:25 at the General Conference, our operative principle
07:29 is not legal strong arming anybody whatsoever.
07:31 No, it is the first thing we do as we send them a letter,
07:34 we ask them to confirm,
07:36 'cause lot of times people are using name
07:37 actually are connected to church
07:38 and we just don't know about them.
07:40 It's a big church.
07:41 We ask them if people maybe not formally connective,
07:43 but are working in harmony with administrative principles
07:45 they can go to their local conference,
07:47 they can get letters, they can get a license for it.
07:49 Many, many people do that.
07:51 It's only the people who view the church as,
07:54 you know, being a rebellion and disagree
07:55 with our theological beliefs and working against the church
07:58 who can't use the name.
07:59 And that only makes sense,
08:01 I mean, put this in a commercial context.
08:02 I mean, if you're Coca-Cola
08:04 and someone wants to use your name
08:05 and it says that Coca-Cola is trash
08:07 you're not going to want let them do that.
08:09 Now same thing with the church.
08:10 We're just simply trying to keep in respect what is ours.
08:13 An intellectual property right is just as much
08:16 something that you own as you know a real building.
08:21 Yeah. Anyhow who am I challenge that.
08:23 But I didn't want to discuss it here
08:25 because I know what happened around
08:27 certainly within our own membership,
08:28 there's some misunderstanding on this.
08:31 They're not necessarily always comfortable with us doing this.
08:34 And I don't think they realize, first of all,
08:37 how the law works but that we are a church
08:40 and even when you said we write the letters,
08:43 but there should be a level with,
08:45 if not administrators, the church pastors
08:48 on a spiritual operation of the church level
08:51 before lawyers are even involved.
08:53 Yes.
08:54 And the church is the church and it has the spiritual agenda.
08:57 So this is not the primary agenda of the church.
09:00 The Legal Counsel, the Office of Legal Counsel
09:03 has been charged with carrying forward
09:06 this protection of the name and you use the law
09:10 as it's meant to be used.
09:11 Yeah. And again our only other option is to allow
09:14 the name Adventist or Seventh-day Adventist,
09:15 just to be as generic and used by anyone as you want.
09:18 And what that means is, you know, I mean,
09:20 a perfect example of this
09:21 and I want to be careful here is,
09:22 you know, several years ago down Waco, Texas--
09:24 I was gonna mention that. I'm glad you brought it up.
09:26 There was a group of people who got confused
09:29 with the Adventist Church and people thought
09:31 there was all Seventh-day Adventist in there.
09:33 There were a lot of former Adventists,
09:34 but he had no connection.
09:36 But he'd been disfellowshipped from the Adventist Church.
09:37 And without protecting our name,
09:40 anyone can use it and you never know
09:41 what they're going to do with it.
09:43 Absolutely.
09:44 That's a very real danger to our organization to the--
09:47 Adventist members themselves
09:49 if they're rolled up in a case,
09:50 a group that today that was before 9/11,
09:52 they would be called terrorists I'm sure.
09:54 And homeland defensively in the act
09:56 and you wouldn't want--
09:58 Well, they were called terrorists back then too.
10:00 No, that term was definitely used.
10:02 I don't remember the term
10:03 but it clearly has a whole lot rolled into up since 9/11.
10:08 And I think there's a lot of hazard
10:10 for a church organization
10:11 and this would protect us, you're right.
10:14 You know, and there has been situations where individuals,
10:17 because they could thumb their nose with the court,
10:19 because they've been found in contempt,
10:21 the court on its own motion incarcerated individuals
10:24 because they were disobeying the court.
10:26 That was not something the church asked for,
10:28 something the church sought.
10:29 But the reality is you can't just tell a court
10:32 that you're gonna disregard what they say.
10:35 And there was persistence in keeping banners up
10:37 or putting up new banners with the name and so--
10:40 And quite frankly, these individuals,
10:41 I think in many regards, wanted to be incarcerated
10:44 because they felt it would bring more attention to their cause.
10:47 In fact, if you look at these organizations
10:48 about the only thing they talk about anymore
10:50 is this fight with the General Conference.
10:52 And that's the side that we can't discuss too much,
10:55 but we need to recognize that certain activist groups
10:59 in politics and the church is no different.
11:02 You might be actually aiding their agenda by using the law
11:06 and giving them a forum and so on.
11:07 How you can avoid that I don't know.
11:09 Yeah, and unfortunately there's no way to avoid that.
11:11 Yeah. But I think we're into a bit of that.
11:17 You mentioned Waco though. Yeah.
11:20 They were not called Seventh-day Adventists,
11:22 they were called Branch Davidians.
11:23 Why do you think there was some identification
11:25 and it was false with the Adventists?
11:27 Well, because-- What went wrong there?
11:29 Well, one thing that went wrong is our public relation staff
11:32 at that time were just not up to snuff.
11:35 So we had a very nice little old lady, literally,
11:38 little old lady in the General Conference
11:39 who was running Communications Department,
11:42 who was just literally out of her debt.
11:44 And they realized that after it got started,
11:45 end up replacing and putting whole community
11:48 just kind of took that issue over.
11:49 So the mainline church really was not in a position.
11:53 Second, they did used the name Branch Davidians,
11:55 but Davidian Adventist church was part of it.
11:59 And, you know, you're gonna understand a lot of people,
12:02 most people in fact in this country,
12:04 they're lucky if they can keep Adventists, Mormons
12:06 and Jehovah's witnesses separate.
12:08 And distinguishing between Davidians Seventh-day Adventists
12:11 and the mainline Seventh-day Adventist church
12:12 is something that just is gonna be hard
12:14 for most people in society.
12:15 So what you bring up?
12:16 And I think our church as most churches,
12:19 there's a great need to define ourselves before the community.
12:22 Yeah. And this will not do it.
12:24 No was intended to do it
12:26 and it's never going to substitute for a clear,
12:28 coherent and well-identified witness to our neighbors.
12:33 I've often visited Seventh-day Adventist churches
12:35 to speak there like you.
12:37 And sometimes I've asked two, three doors down,
12:39 you know, "Is there an Adventist church here?
12:40 'Cause I've know it. "No, never heard of it."
12:43 We should be well known
12:44 for what we are in our neighborhood
12:47 and as much as possible in the community
12:48 through clear communication and a good consistent witness.
12:52 We'll be back after a short break
12:54 to continue our discussion.
12:55 Stay with us.


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Revised 2014-12-17